What a great article by Andy Finnell covering some of the myths about iPhone App pricing, as well as dishing out some cold hard facts about how many copies an iPhone developer can expect to sell after the initial release (16). Great quote from Andy:
The problem that you’re likely to have, like most developers, is setting a price that you can live on. The temptation will be to price your app too low, such that developing the application isn’t sustainable. You might have the best of intentions, but in the end you’ll cause the premature death of your business before it even gets a chance.
Not going to lie, but I had thought that exact thing when thinking about pricing my upcoming iPhone app. Needless to say, I am now reconsidering.